Sasaki Nozomi set to sing new non・no CM song

Sasaki Nozomi has revealed her new single, “non×non!! ～2011 spring edition～”, which will be released on March 16th as a limited edition ringtone download. The single will be used as the CM song for fashion magazine non・no, which regularly features Sasaki.

Once the song begins playing, the song’s repeating “non-no non-no non-no non-no” phrase is the key hook for listeners. To cater to the effect the hook will have on listeners, the ringtone for “non×non!! ～2011 spring edition～” will be released on March 16th.


In response to the wishes of non・no’s readership, the song creates “an unbelievable environmental ‘men’s episode’ that is extensively included in the song’s lyrics. When women hear the song, they’ll say, ‘this is true!’, and when men hear the song, they’ll think, ’should I secretly check how I feel?’ Even quiet and reserved guys will shout ‘no way!’ and ‘non・no!’ out loud.”

Sasaki’s music is already familiar to television viewers, as she sang Lotte’s “Fit’s” commercial song, “Kamu to Funyan feat. Astro”, and also covered Moritaka Chisato’s famous song, “Jin-Jin-Jingle Bells”, to critical acclaim.

Will her new song have the same effect on non・no magazine?

source: tokyohive